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Jeff Sherman first started as a personal trainer. Like many other PTs he was struggling with growing his business using only 1 on 1 sessions. He expanded his business to a group coaching model but strived to still provide personal attention. Once he made a custom adjustment, his business started thriving.

He was able to achieve this by creating his own software, FitClients, which helped him still give personal attention by automating some of the processes. In the meantime, Jeff also released 2 digital products and learned a great deal about marketing online from the process and how digital products work.

He now has his own consulting business to help other Fitness Professionals and is growing his lifestyle brand Train Aggressive.

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