BuzzStream is an effective tool that aids in the planning, carrying out, and evaluation of your outreach efforts. Whether you’re trying to get in touch with bloggers, journalists, or influencers, BuzzStream can help you identify the right people, create tailored emails, and monitor the outcomes.
In this review, we’ll look at BuzzStream’s key attributes, cost, advantages, and disadvantages, and how they might support your marketing objectives.
What is BuzzStream?
The Austin company offers search engine optimization and a social media marketing tool named BUzzStream. It is a CRM platform created to make the outreach process easier and more effective for marketers looking for good possibilities to build links.
It merges the processes of outreach operations and automates time-consuming tasks, making it easier for marketing teams to identify influencers, raise awareness, and forge valuable connections.
- Use the press list-building and pitching tools for digital PR to ensure that your websites and clients’ websites receive the favorable press coverage they deserve.
- Link building BuzzStream can be used for better outreach, prospect research, and automatic link monitoring, saving time over spreadsheets.
- Build influencers’ listings and propose to them ways to increase earned media and traffic to your finest content.
BUzzStream Review
BuzzStream has several useful new features, including the “outreach” module, which makes it easier to create link-building sample emails to connect prospects or partners utilizing mail merge-type capabilities.
If you remember the early link-building tools, you could mass-email several hundred link exchange requests, but that was not the point of this system. Instead, it works best when you do the research, add excellent potential partners to the database, and then use outreach to promote yourself and your offer.
BUzzStream Outreach Tool
It has maintained its status as a highly specialized tool that will be most helpful to SEOs working on extensive link-building campaigns that involve prospecting for prospects, interacting with webmasters, and posting content. How to conduct an outreach campaign and the actions we must take.
Selecting Outreach Tactics
You need strategies for striking up a conversation that will persuade prospects to interact with you. You can try the following tactics:
Guest Post
This tactic’s main tenet is asking others to place an original blog article of yours for their readers to enjoy on their blog. The goal is to make it possible for your audience to learn about your company, browse your website, and subscribe to your list.
You can use this to increase the number of content backlinks coming back to your website, which will help your SEO efforts.
Skyscraper Technique
The method is upgrading a previous piece of content with a lot of backlinks, then contacting the websites that connected with it to ask them to link to the new content you developed.
Broken Link Building
​This strategy aims to find resource pages on reliable websites with links to dead pages. After that, you contact them to amend the URL to your website and rehost the content or improve it.
Outreach Targets
To improve your chances of success, group your targets according to your selected outreach method. If you use guest posting, you should look for websites that welcome submissions. Websites that have referred to information that is similar but less developed. Websites that have pages of information on your subject but contain broken links.
Potential link builders should:
- High Domain Authority, ideally more than 40
- Continually update
- Own a respectable readership. The metrics like social accounts, traffic, blog feedback, or mentions ascertain this.
- Contact others to establish links.
Using BUzzStream makes it simple for you to get these prospects’ contact information. You can enter complex queries using the tool’s in-built Google scraper. The technology for review offers hundreds of possibilities for your project.
Furthermore, you can filter the websites you want for analysis with Ahrefs, hiding the spammy ones. You can then compile a comprehensive prospect list of potential project opportunities.
Filtering and Collecting Details
In this stage, we will work to sort the gold from the junk and learn enough about the sites that we want to obtain connections to approach them effectively with contact info.
It involves by far the longest and most relevant step in the procedure. You browse the website to find the editors’ names, email addresses, and other information.
But let’s begin by focusing on filtering first. All (or specific) websites in a project review using the built-in review system in BUzzStream, and you can evaluate the list of prospects in a browser on the fly using Buzzmarker.
- CTRL+F Locate the contact page and get in touch. If the form is generic, add it to BUzzStream, but keep searching for a private email address.
- Look for a “team” section or page on the About page. Check to see whether people have outreach email addresses listed, and if you do, try to identify the person in charge of the website or material and add them along with their names.
- Do some online research as suggested in Hunter’s excellent post if you still do not have it.
Understand that the data you gather does not always have to be accurate. So, the reality of outreach for backlinks is that some email outreach may bounce.
Outreach Activities
You can’t merely ask for links in outreach. Your chances of success are quite slim. To increase your chances, you must prepare for that. Some of the most effective ways to achieve this is to give before receiving on social media.
To encourage that feeling of reciprocation, you only promote the website you wish to include in and let them know you are doing so passively.
The trick with social media sharing is to always include their username, so they know when you post their article. Sometimes it will put the company on their radar before the first outreach.
Furthermore, BUzzStream allows you to construct personalized relationship stages so that you can preserve your potential customer database current with where you are in the lead warming process.
First Outreach
You have figured out every detail necessary for sending your first message at this point. Depending on your perception of the website owner and how they are likely to interact with you, you can develop a template with a carefully chosen message.
Automated outreach and template management are included with BUzzStream. To save your templates and monitor the effectiveness of each message, use the template manager. In this manner, you may decide which method is most effective for link building.
Likewise, you can develop numerous basic templates and then modify them to fit different projects to save time. You assess if you have gathered the appropriate data and backlinking opportunities.
Your job is to check the email if anything needs to be changed, and then send it. The process will be repeated by BUzzStream for the following contact. Besides, the conversational stage will automatically shift. You will keep track of who you have and have not emailed.
Follow-Up
On BUzzStream, you can effortlessly follow up on your prospects. Even reminders and a template created especially for your benefit are provided by the tool. Although the email template is general, you can modify it to meet your objectives.
For example:
Hi (name)
Did you get my latest email? Please let me know what you think about my approach.
Best,
(Your name)
Three days after the initial communication, send the first follow-up, and then seven days later, send the rest. Probably, they aren’t interested in a link-building project if they don’t respond.
Keeping Relationships
Maintaining the relationship is advised to increase your chances of obtaining more backlinks. Moreover, you can work together on other initiatives by joining their email list about link prospects, marketing one another’s products, organizing gatherings shared, and so on. When your post is approved, you should work to strengthen the outreach link-building connection.
According to what you hope to gain from the other person, you choose how to interact with them. To illustrate, if the website publishes an e-newsletter, you can eventually try to get listed there. Keep the lines of communication open.
Pros and Cons of BuzzStream
Pros:
- Ability to simplify the most time-consuming aspect of the outreach process by filtering prospects based on analytics.
- Built-in Google Scraper
- Chrome Buzzmarker built-in
- Setting up campaigns for outreach and sequences is simple
- Affordable plans and prices. Additionally, each plan offers a free trial period.
- A helpful reporting feature that makes it easier for you to keep track of your activities
- The well-designed templates make it simple to create outreach emails
- Centralized management of outreach
Cons:
- Incline learning curve
- Dated user interface problems
- The tool is missing ready-made campaigns
- The social search engine might stand to be improved.
BuzzStream Pricing and BuzzStream Plans
To better tailor BuzzStream to your needs, the program has a tiered price structure. As a result, you won’t overspend for features you don’t want or be short on essential supplies.
The Starter Package
Characteristics: Automated marketing follow-ups, email templates, planning, performance reviews, reminders, and stats for publishers and influencers and tracking of Twitter conversations, chrome extensions, clicks, and opens.
- $24 monthly
- Up to two users
- 1,000 contacts
- 1,000 links
- 20 searches for prospects each month.
The Growth Package
Characteristics: Ahrefs connection, team template sharing, adjustable permissions, project outcome, link reporting, phone and email assistance, bulk email sent.
- $124 monthly
- 250 monthly prospecting searches
- Up to three Users
- 25,000 Contacts
- 25,000 Links
The Professional Package
Characteristics: Reporting on group performance, limitless report customization, and a dedicated account manager.
- $299 monthly
- Up to six Users
- 100,000 contacts
- 100,000 Links are watched
- Monthly prospecting searches of 1,000
The Custom Package
Characteristics: Plan for implementation and onboarding
- $999 monthly
- 15+ Users
- Over 300,000 Contacts
- 100,000 Links are watched
- Monthly prospecting searches of 1,000
FAQs
How Does BuzzStream Work?
It helps you establish a database of previous promoters and finds metrics and contact details for potential so you can obtain a lot of additional links and traffic. With BuzzStream’s CRM system, you can reduce time-consuming activities and concentrate on relationship-building and personalization, which are key to the success of campaigns.
Can Outreach for Link Building Help Small Businesses?
Yes. The BUzzStream outreach tool can be used to acquire high-quality backlinks. To establish linkages through outreach, you don’t need to run a significant company or brand.
Does My Business Need Outreach?
Depending on how effectively your site satisfies the requirements for success, the achievement rate may differ from one specialty to the next.
BUzzStream can be used as a building links tool to help you develop quality backlinks for your websites. However, you must first evaluate your level of dedication to the process before proceeding.
In this way, if you want to improve the metrics of your website(s), you need to use outreach.
Conclusion
Marketers who want to enhance their outreach efforts and establish enduring relationships should check out BuzzStream. It has tools to send customized emails, identify the best contacts, and monitor your progress.
Besides, it integrates with several programs, including Gmail, Twitter, and WordPress, making it simple to manage all of your campaigns in one location.
We hope this review has provided you with more information about BuzzStream. Thanks for reading!
