Don’t Rely On Google My Business Insights For Tracking
As an Agency we have NEVER relied on Google My Business to accurately track, and report results to our customers! Yet, I see it time and time again with other agencies.
We don’t trust Google’s data inside the Google My Business platform.
PERIOD.
It’s just like Google’s Search Volume 😉
It’s just not right.
Don’t believe me just watch…
Sorry had to sneak in the Bruno Mars lyrics, my son has them stuck in my head today!Â
Google Insights reports 55 phone calls in the Month.
Analytic Call Tracking reports 64 Calls in the last 7 days!
*** And this is JUST from our GMB Call Tracking Number…
Yes, you can use a Call Tracking phone number in Google My Business WITHOUT messing up your citations, or your NAP consistency!
Takeaways
- ALWAYS double check your stats!
- Never forget that numbers, and understanding what’s working is how you scale.
- If you’re a consultant you MUST show you’re value…Â Show your client your delivering 64 calls in 7 days, vs 55 calls in a month!
Resources
Here’s a complete step by step tutorial for setting up your GMB phone call tracking here.
Excellent post (as always, Mr. Troyer) backed up (as always) with real-world numbers. (BTW, don’t use “PSA” in emails that you send out to old fart males (like me) we look at it and see “Prostate Specific Antigen”!)
HAHAHAHAH will be sure and keep that in mind.
Joe, what’s the future of ACT? It still works great for me (v2.6.6) but it doesn’t look like it’s being further developed or supported anymore. Will you ever offer a cloud-based version instead of a self-hosted version? Please bring us up-to-speed – it’s a great tool in my marketing toolbox! Thanks!
Hey hey theres been a SAAS version for a long time 😉 And it has a ton more features than 2.6.6… Hit up support and they can help you move if you’d like…