TikTok Affiliate Marketing – Start Now and Become a Successful TikTok Affiliate

how to become tiktok affiliate

Table of Contents

Table of Contents

Affiliate marketing on TikTok is soaring to new heights, presenting a lucrative opportunity for content creators and influencers. By taking advantage of a massive user base, individuals can promote products and earn commissions through affiliate links. 

To become a TikTok affiliate, you need to create a TikTok profile and build a loyal following. With the right approach, TikTok can be a powerful platform for driving sales and boosting affiliate marketing endeavors.

How Do I Start with TikTok Affiliate?

Sellers have the opportunity to become TikTok partners by following three simple steps. Initially, it is necessary to access the TikTok Shop Seller Center by logging in. Next, locate and select the Affiliate marketing button displayed at the top. Ultimately, formulate an affiliate or commission strategy tailored to meet your specific requirements.


  1. Users Must Be at Least 18 Years Old to Sign Up
  2. Users Must Meet the Minimum Follower and Video View Requirements
  3. User Accounts Will Need to Be In Good Standing
  4. Creators Already Enrolled in the TikTok Creator Fund Can Switch to the Creativity Program

How Many Followers Do You Need to Become a TikTok Affiliate?

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Even if you only have a small number of TikTok followers, you can still begin TikTok affiliate marketing. However, if you have over 10,000 followers, it grants you the ability to include clickable links in your TikTok stories, which enhances the effectiveness of affiliate marketing.

How Does the TikTok Affiliate Program Work?

Affiliates can earn a commission by bringing in new users to use TikTok For Business through this Program. To join an affiliate should apply and become part of the program through Impact. After signing in or creating an Impact account, inform us by contacting affiliates@tiktok.com and providing your account ID number. 

Your account will undergo our standard approval process. Once accepted into the program, you will have access to promote TikTok for Business and start earning a commission (a fixed fee bounty) on conversions generated through your website/social channels. Within your Impact account, you can create affiliate links that will automatically link to your account for tracking purposes. Therefore, when a conversion occurs, the Impact system will identify it as yours.

Tips and Guide to Monetize Your TikTok Account in 2023

TikTok Creator Fund / Creator Portal

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TikTok has introduced the Creator Fund to provide a means for individuals who frequently share content to earn money. This initiative aims to promote the utilization of TikTok by authentic content creators.

Yep! You heard it. If you consistently and effectively produce content on this social media platform, you have the opportunity to make money from its creator fund. 

Live Stream on TikTok

Are you aware that it is possible to generate income on TikTok through your live broadcasts?

TikTok users who have amassed a following of over 1,000 can initiate live-streaming sessions and earn money from their videos.

Individuals can purchase virtual coins, which they can bestow upon those who broadcast live. Creators of live content receive donations or coins that they can subsequently convert into actual currency.

TikTok Creator Marketplace

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It is the designated platform where both brands and content creators can generate promotional content to endorse brands and earn payment for their efforts.

The Requirements to Join, Include the Following:

  1. Be at least 18 years old
  2. Own a Personal (or Creator) account. Business accounts are not eligible. 
  3. Have over 100,000 followers
  4. Have uploaded at least three videos in the last 28 days
  5. Received over 100,000 likes on their videos in the past 28 days
  6. Live within the 24 countries where the TikTok Creator marketplace is available

Affiliate Marketing

Affiliate Marketing might seem comparable to the information given in the TikTok Creator’s Marketplace, but it possesses certain differences.

In affiliate marketing, you have the opportunity to partner with trusted brands or businesses and endorse their products on the Internet.

The way it operates is that when your followers buy the products using the link or code you shared through your personalized marketing efforts, you will earn a commission from the brand for that particular sale. Nevertheless, to achieve this, it is necessary to possess a business account that authorizes the inclusion of clickable links in video descriptions or on your bio.

TikTok Basket

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 If you happen to be a small business owner, this TikTok earning opportunity is excellent if you seek to increase your exposure. Another method for earning money through TikTok involves establishing a TikTok Online Store and commencing the online sale of your merchandise.

TikTok joined forces with Shopify, enabling users to directly sell items on the platform. Before establishing your shop, certain conditions must be met. However, once these criteria are fulfilled, you have the opportunity to promote your business through in-feed videos, live streams, and dedicated product showcase sections. When doing a live stream and promoting a product make sure to use video transcoding to ensure your broadcast reaches a wider audience across various devices and internet connection speeds.

TikTok Ads

This is an alternative method to boost sales for your business or e-commerce platform, be it a multi vendor marketplace platform, a bakery shop, or a marketing agency. Despite the need for financial investment, they are user-friendly and provide the option to input specific parameters to reach your desired target audience.

To generate a TikTok Ad, you initially need to set up a Manager profile. Simply input essential information and consent to the stipulations. After your brand gets authorized, you can access the dashboard and commence crafting your advertisement!

Collect Tips/Donations

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Using TikTok’s tipping function, content creators have the opportunity to receive financial support from their fans. Fans can send virtual presents and coins to creators, which can subsequently be exchanged for Diamonds, the digital currency used on TikTok. Additionally, external platforms can be linked to your TikTok account, allowing fans to show their appreciation by tipping creators.

Just like other TikTok monetization procedures, there are certain conditions. Therefore, be sure to examine them to determine if you are eligible to receive tips from your followers. If you meet the criteria, you can submit your application and access your tips through your dashboard.

TikTok Pulse

This serves as a means for advertisers to enhance the exposure of their brand’s content in the For You section. This form of targeted advertising is also a means for the platform to express its gratitude to its users, as it introduces its inaugural program for sharing advertising revenue.

TikTok intends to showcase the culture and trends generated and exchanged within the app through this feature. They are providing an opportunity for brands to become associated with this culture and be involved in the ongoing discussions. This indicates that TikTok is bridging the gap between brands and culture, content creators, and the world of entertainment. 

Check out the prerequisites and specifics to participate in this program and commence building your Pulse campaigns.

TikTok Series

This provides creators with another way to make money, as they can share Collections that users can buy to gain access for viewing. In other words, these Collections are exclusive content that can only be seen if purchased. A single series may consist of a maximum of 80 videos, each of which can be up to 20 minutes long.

This Option Is Currently Open to Selected Creators, Who Meet These Requirements:

  1. 18 years or older.
  2. Have an account that’s at least 30 days old.
  3. Have at least 10K followers.
  4. Have posted at least three public videos in the last 30 days.
  5. Have at least 1K authentic video views in the last 30 days.

Video Gift

Earning money on TikTok can also be achieved through video gifts. When activated, you have the opportunity to accumulate Diamonds depending on the popularity of your video.

Few Requirements to Apply for This Feature. These Include:

  1. Live in a region where Video Gift are available.
  2. Be at least 18 years old.
  3. Have at least 10K followers, and must have an account older than 30 days.
  4. Published a public video in the last 30 days.
  5. Follow TikTok’s Community Guidelines and Terms of Service.


Is TikTok Affiliate Worth It?

TikTok offers a unique opportunity for individuals to monetize their marketing efforts by becoming an affiliate. As a social media platform, TikTok provides a vast user base and high engagement rates, making it an attractive option for businesses. By uploading videos to TikTok and promoting products or services, affiliates can earn commission from successful referrals. However, it is vital to measure the potential benefits against the effort required to build a following and create compelling content that resonates with the TikTok community.

How Much Does the TikTok Creator Fund Pay?

The TikTok Creator Fund payment varies depending on the creator’s engagement and viewership. TikTok can be used as a stage to promote your affiliate products and include a link for users to make purchases. With the opportunity to earn money online, creators can leverage the potential of TikTok to monetize their content and engage with a broader audience. However, the exact amount paid by the Creator Fund is not publicly disclosed.

Which Social Media Pays the Most?

When it regards to which social media platform pays the most, it is important to consider various factors such as the affiliate program offered. While social media platforms like TikTok have gained immense popularity with their entertaining videos, the earnings potential might not be as high compared to platforms that offer a well-established affiliate program. However, individuals can still explore opportunities to monetize their TikTok work through brand partnerships, endorsements, and sponsored content.


In conclusion, based on the above-mentioned details, to become a TikTok Affiliate, you need to utilize the potential of TikTok videos as a marketer. TikTok has emerged as a fast-growing social media platform, providing immense opportunities for affiliate marketing. One important aspect is to create a compelling landing page that can attract and engage the target audience. Integrating relevant and catchy content within the TikTok videos can greatly enhance the chances of driving traffic to your landing page. Additionally, the ability to incorporate links on TikTok enables you to direct viewers to the desired affiliate products or services.



Joe Troyer

Joe Troyer is the Founder of Digital Triggers. He is leading expert in all things Internet Marketing: Pay Per Click Marketing, Search Engine Optimization, Google Business, Reputation Management, Landing Page Conversion, and Call Tracking.

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