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6 Core Things That an Agency Needs Part 3 – The Filter

In Part 3 of the 6 Core Things That an Agency Needs, Joe outlines how to build a filtering mechanism that will allow you to pinpoint exactly who your core customers are. By setting up a filter, you can identify your ideal prospects and maximize your marketing efforts at the right places. 

Topics Discussed

Why you need a filtering mechanism

Ideas for building your filter

The problem of missed calls

Looking at trailing indicators

Getting past the gatekeeper


Podcast Transcript

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Posted on

June 20, 2022