There are several software systems accessible when it comes to marketing automation.
You need to combine several different internet marketing techniques, which can take time and cost additional money.
You can compare them in this article to help you choose which is the best marketing tool for online business owners.
While there are many similarities between the two platforms, there are also some significant distinctions that you must consider to make the best choice.
In this post, you will learn more about the two tools’ respective target markets.

Kartra
Kartra is an all-in-one solution with adjustable templates, 35-degree analytics, autoresponders, affiliate management, a built-in checkout, and other features to assist your small to large online business develop, launching, and overseeing online marketing platforms.
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What Is Kartra?

Kartra is an all-in-one solution with adjustable templates, 35-degree analytics, autoresponders, affiliate management, a built-in checkout, and other features to assist your small to large online business develop, launching, and overseeing online marketing platforms.
The platform offers several modules and marketing digital and physical products that can help customers manage all aspects of their online business, from creating websites and collecting payments to building email marketing strategies and responding to help desk inquiries.
Due to the expertly developed templates, well-written content, careful 360-degree statistics, a powerful dialer, affiliate management, a built-in checkout, and many other features are included with Kartra. It is a cost-effective choice.
How Does Kartra Work?
A less expensive marketing tool that offers you all the services you want to expand your entire online business is what you desire as a business.
You may accomplish your online goals and maintain a traceable online system with the help of Kartra.
You may check closer on your associations with your entire business, your customers, and their shifting habits to better understand how your items are evolving or what improvements could be made to make consumers happier.
With Kartra’s platform, you may employ different domains.
Large corporations, medium-sized enterprises, charitable institutions, governmental entities, and small businesses make up the bulk of Kartra’s clientele.
What Services Does Kartra Offer?
Kartra features provide marketing automation software with a wide range of functions available for managing small or large organizations in an absurdly simple manner.
The features that Kartra offers include everything related to digital downloads.
Among Kartra’s key attributes are the following:
Administration of Affiliates
Affiliate management is one of the many services Kartra provides. It makes data administration for your affiliates easier and makes it easier to keep track of them.
You may track the transactions carried out through those affiliates, your goals, and how rewarded behavior has contributed to the growth of your business because of the integrated affiliate management system.
You can create a commission system for your affiliates using Kartra features. You can use it to reach their payment milestone. You may also choose to look at any of your users by showing a signup form that will let you learn more about your affiliates.
Website Hosting
A sales funnel builder is provided by Kartra for your organization to meet all customer wants for online business.
Many businesses would prefer to continue hosting your online store on their existing websites, such as the ones made using WordPress.
Your internet business may continue to run normally while switching to a new software platform if you let Kartra construct a new hosting page for you.
Software for Marketing Automation
A company must promote its brand or product to flourish. It is an essential component of the enterprise.
Due to increasing business competition, every successful firm also needs a marketing automation system.
Suppose you are sick of dealing with several providers for these purposes and having to keep an eye on their marketing automation strategies. In that case, you might want to look into what Kartra has to offer and how it can serve as your one-stop shop for all of your online company needs.
Crafting pages
It has never been so easy to create pages. However, all this can be done with just one drag and click using Kartra’s fantastic page-building capabilities.
From the collection of brilliantly designed page templates, you may choose one.
The several block templates included in the Kartra collection are also accessible for usage.
Adding headers, bullets, images, and backgrounds to your pages is simple with Kartra. Even carousels may be added to different pages to display your selection of goods
You may access variable numbers of movies using Kartra’s numerous choices, which you can then embed on your website.
Design of Landing Pages
With Kartra, you won’t need to hire a graphic designer individually as you formerly would produce a lovely website.
Kartra offers its consumers a variety of already excellent templates that your business may utilize and personalize.
To alter a template in Kartra, drag and drop your chosen one into your canvas.
Kartra also offers a few component choices that let you personalize the website and make it appealing to your visitors.
Email Marketing features
Email marketing software is a vital but usually overlooked part of the operations of many firms.
To prevent spamming, you should apply newsletters, email design, and email marketing strategies effectively.
While also acknowledging the benefits of efficiently communicating your company’s message, Kartra understands the need of respecting customer privacy.
Karta uses one of the top email marketing integrations, which helps businesses in several ways.
You may turn on various automation depending on how visitors interact with your website.
Creating a funnel
For businesses moving their activities online into an acceptable eCommerce channel, the funnel is the first and foremost problem.
Kartra builds your sales funnel and makes the process far simpler than other businesses that offer the same services.
With the help of Kartra, you can connect the many business pillars, including pages, opt-in forms, checkout options, emails, lead tagging, and other customization features.
Kartra Pricing
Kartra’s pricing choices are reasonable, but you can test it out for a full 14 days for just $1 before choosing a plan.
You get 14 days to evaluate the platform and all of its features to make sure they meet your needs.
Kartra only offers this trial at the time. However, after 14 days, the average individual ought to be able to decide whether Kartra is a good fit for their needs.
Kartra provides four price options:
Starter plan:
For the Kartra starter plan, you will need to pay $99 per month
Silver plan:
For which you will need to pay $199 per month
Gold Plan:
For which you will need to pay $299 per month
Platinum plan:
For which you will need to pay $499 per month
What Is Podia?

Podia is an online marketplace where you can make and sell digital downloads and subscriptions, and sell online courses with many customization options.
With Podia, you can create a storefront to sell your courses, host your course content, distribute it professionally, and collect payments directly from your website.
With Podia, you may host community memberships, create a free, no-code website, and sell digital goods.
You may establish and build an online company for free with Podia’s tools. You don’t need to find out how to link a variety of various tools because Podia is an all-in-one platform.
Create a stunning online course, conduct paid webinars or consultations, sell ebooks or other files, implement email marketing, handle payments, sign up your affiliates, and display your talent to the world.
How Does Podia Work?
One of the strongest business concepts for a course creator is offering online courses.
The need for education is growing, and more individuals are prepared to pay for the convenience of learning the skills and information they want at their own pace from the comfort of their homes or offices.
You must first realize that Podia is extremely different from other online learning marketplaces. It offers powerful marketing features.
As a result, you have full control over decisions about price, refund policies, and other issues, and you own the complex student management data.
Podia gives you the resources and the infrastructure you need to sell online courses and start selling them.
Podia is one of the greatest online course platforms for selling various types of digital material, which enables you to market online courses, coaching, webinars, communities, and other digital goods.
It is an excellent, reasonably-priced platform for building online courses with lots of features.
Podia makes it simple for anybody, regardless of expertise level, to create beautiful school websites or pages.
Even absolute beginners may easily utilize a straightforward drag-and-drop website builder. You don’t have to start from scratch because there are so many templates to select from.
You’ll have a real school page with all the features you want in a matter of minutes.
Furthermore, since the platform gives you everything you need to develop a fully functional school website, you don’t require an external site.
What Services Does Podia Offer?
Podia is ideal for many kinds of content creators. As we’ll discover in this Podia review, the platform includes all the marketing features and resources required to sell any kind of digital goods, such as:
Webinars
Using the YouTube Live and Zoom integrations on the site, you may charge for one-to-one or group coaching sessions.
Because everything is built-in, you never have to worry about getting several instruments to operate together effectively.
Community Membership sites
Podia is the best option for you if you want to create a following for your material and generate regular money.
Your membership sites, goods, and debates can all be found in one location thanks to the platform.
Digital Downloads
You may sell digital products, including one-time digital downloads of cheat sheets, ebooks, reports, whitepapers, PDFs, checklists, presets, and a wide range of other things.
Online courses
With this function, you may host an infinite number of videos, links, tests, PDFs, and other file kinds. You may provide your pupils with upsells and payment arrangements.
Additionally, you may leverage student comments and leak material onto your sites.
Podia Pricing
Podia offers two pricing plans:
Mover Plan
Despite being Podia’s base plan, the Mover contains most of the platform’s essential features.
A list of the Mover’s key attributes, including the store, course builder, and email marketing tools, may be seen below.
You can save $78 if you pick the Mover plan for an annual membership.
Shaker Plan
Although the Shaker has all of the features of the Mover, it is designed for content creators with greater expertise.
You may improve your marketing efforts and broaden your web reach with the aid of The Shaker.
Only when you have high-value material that is prepared to be advanced to the next level can this be successful.
Rest assured that you may switch between the Mover and the Shaker plans at any moment if you already have high-quality content and are undecided.
You are then free to try out the more sophisticated marketing capabilities of the more costly package.
Conclusion
Unlike Kartra, Podia is a reasonably inexpensive platform. Podia even provides a free plan and a free trial to start.
Even though Podia is more affordable than Kartra, both Podia and Kartra offer powerful features for the money.
If you are an agency owner, its agency functionality is a game-changer. Kartra is expensive, but it is priceless.