Creating efficient and attractive web pages to drive conversions is crucial for digital marketers. Today we’ll look at two top contenders in the landing page-building space: ClickFunnels and Kartra.
We’ll evaluate the features and capabilities of each and determine who wins the battle for the best landing page builder. First, we start by listing the main features of each platform to offer a better notion of what each of them brings to the table. Then we will dissect the tools of both marketing tools to help you make an informed decision for your online business.
ClickFunnels and Kartra offer valuable features and capabilities to help you build the perfect landing page.
However, when it comes to the best landing page builder showdown consider your business goals first.
Clickfunnels Explained
This all-in-one marketing software helps businesses of all sizes and types create effective sales funnels and increase their conversion rates. The platform has features for marketers to easily design, manage, and customize high-converting sales funnels, helping them attract and convert leads.
ClickFunnels provides drag-and-drop tools to customize and design pages, a comprehensive sales funnel builder, easy-to-follow videos, and more.
The platform also offers a vast library of templates, allowing businesses to instantly create effective and attractive sales funnels.
With ClickFunnels, businesses of all sizes and types can create highly effective sales funnels, helping them to convert leads and increase profits.
ClickFunnels Main Features
- Automated email sequences: ClickFunnels allows you to create automated email marketing campaigns you can set up to send out emails to subscribers on a regular schedule.
- Drag-and-drop builder: ClickFunnels provides a powerful drag-and-drop builder that makes it easy to create any funnel you need.
- Opt-in forms builder: ClickFunnels has an opt-in forms builder that makes it easy to create opt-in forms for your website or blog.
- Sales funnel templates: ClickFunnels comes with a large selection of pre-built, fully customizable funnels that make it easy to get started with creating your funnels quickly and easily.
- Split testing: ClickFunnels provides split testing features, so you can see which versions of your funnels convert better with your audience.
- Analytics & tracking: ClickFunnels provides detailed analytics and tracking, so you can see how well each funnel performs.
ClickFunnels marketplace: the extensive marketplace that gives you access to ready-made funnels and other resources to help you get the most out of your ClickFunnels account.
Kartra Explained
Kartra is an all-in-one digital marketing platform that helps businesses build, launch, and grow their online presence.
It provides a suite of tools for page design, landing pages, lead generation, automation, customer relationship management (CRM), e-commerce, and more.
Kartra enables businesses to easily create and launch marketing campaigns, create beautiful and professional websites, capture leads, nurture relationships with customers, and sell products and services.
Kartra saves time, money, and resources by streamlining and automating your marketing efforts. Kartra also provides a user-friendly interface, analytics, and reporting tools that make marketing, launching products, and driving sales easy.
Kartra Main Features
- Drag and drop website and page builder
- Automation and workflows
- Shopping cart and checkout
- Membership sites
- Email and SMS marketing
- Affiliate management
- Video hosting and streaming
- Live chat and helpdesk
- Analytics and Reporting
- Split testing and optimization
- Lead scoring and follow-up
- Content delivery and management
- Social media integration
- API access and integrations
ClickFunnels vs Kartra: Common Features Compared
Both marketing tools have unique features, but deciding which is best for you can be difficult.
Comparing their features is the best strategy to make an informed decision and choose the right platform for your business.
ClickFunnels vs Kartra: Page Builder
A page builder may not be at the top of your list of requirements when buying a marketing automation software tool, but it is an excellent addition to your online marketing toolkit.
Consider adding a robust and comprehensive landing page, and sales page builder to your requirements. It can save you time and effort by giving you the power to create your pages and make them look as you wish.
ClickFunnels
ClickFunnels is the perfect platform for creating landing pages that convert.
Build landing pages for specific campaigns and objectives. Use the A/B split testing to determine which sales funnels convert the most. Do it by testing several versions of them with the A/B testing feature.
There are over 100 built-in templates with ClickFunnels, but it does not have an entire e-commerce store builder.
Kartra
Kartra has templates to help you create your pages in a short time. If you are thinking of creating a blog page, checkout page, offer page sales page, or product launch page, Kartra has everything you need to help you create professional-looking pages for your entire online business.
Their templates are customizable, and allow you to add call-to-action buttons, headlines, and other elements you consider relevant to your marketing strategies.
An experienced user can start their design from scratch, they are not bound to work only with the existing templates. Kartra’s page builder offers flexibility for users of all backgrounds and levels of expertise.
ClickFunnels vs Kartra: Email Marketing Tools
Email marketing is a powerful tool for businesses, as it can help increase customer engagement, lead generation, and sales. To take full advantage of this form of digital marketing, businesses should use powerful email marketing tools that can automate, measure, and track their email campaigns.
ClickFunnels
With ClickFunnels, businesses can create customized email campaigns, track sales and revenue, and monitor customer engagement.
The software provides powerful segmentation and automation capabilities to streamline the process of creating and sending emails. With its user-friendly interface, businesses can quickly create professional-looking emails that resonate with their customers.
Additionally, ClickFunnels allows email list building and integrates with other popular email marketing platforms to maximize the success of any email marketing campaign.
Kartra
Kartra’s email marketing automation tools focus on behavior-based analytics and personalization to help you customize the emails you send your customers.
Its robust system tracks and records every clicked, sent, or opened email, so you can maintain a report to gather valuable insight on your customers.
Kartra’s email marketing tool does all the email marketing tasks in your funnels, relying on the tools for your follow-ups, subscriptions, emails, and more.
ClickFunnels vs Kartra: CRM
CRM helps to automate tedious tasks such as sending emails, keeping track of customer service inquiries, and managing orders. Leaving business owners more time to focus on strategic activities for the development of the business.
CRM is invaluable for better understanding customers, improving customer service, and driving more sales.
By leveraging the power of CRM, businesses can optimize their operations and gain a competitive edge.
ClickFunnels
The CRM tool is easy to set up and can be customized to suit your needs. It offers the ability to segment your contacts, create targeted campaigns, and track performance, so you can make the most of your efforts. It also integrates with other popular platforms like Mailchimp, Salesforce, and Zoho.
ClickFunnels CRM offers a comprehensive suite of features that make it an invaluable tool for any business. From lead capture forms to automated emails to post-purchase surveys, ClickFunnels helps you maximize customer engagement and boost ROI. It’s also easy to use, so you can quickly get started and start seeing positive results.
Kartra
Kartra’s CRM helps businesses of all sizes streamline their customer service and sales processes.
It provides powerful tools for creating customer profiles and segmenting customers, tracking customer interactions, managing customer data, and creating targeted promotions.
The system also comes with automation features, such as automated emails, lead generation, and data capture. It has an intuitive design, customizable features, and advanced analytics. Kartra’s CRM helps online businesses increase their customer base, and revenue and reduce customer service costs.
ClickFunnels vs Kartra: Sales Funnel Builder
Building sales funnels is essential because it helps online business owners to understand their customers and maximize their profits. The process starts with lead generation and goes through the entire sales process.
Sales funnels help businesses track customer behavior, identify potential customers, and engage them. They also provide insights that can be used to optimize marketing campaigns and create targeted content to reach the right people.
Using sales funnels, businesses can increase their conversion rate and maximize their revenue.
ClickFunnels
The strength of this platform is creating high-converting sales funnels. Experts and novices can use the tool because ClickFunnels has a comprehensive dashboard and resources to help you ace your game.
The process to create a sales funnel is simple and easy to follow. Decide the purpose of your sales funnel, and decide if you want to generate leads, sell products, or invite others to online events.
The pages you need for your business objectives will be set up automatically, with no guesswork or hesitation because the tool works with you.
Expert user has the option to modify elements of the sales funnels templates to meet a particular requirement for their online businesses or brands. Using the sales funnel templates is the most efficient way to create your funnels.
Kartra
Kartra has a comprehensive sales funnel builder that includes all the different pillars of a successful funnel like pages, opt-in forms, checkout, mailing, lead tagging, memberships, etc.
The best part is they are all interconnected inside Kartra’s ecosystem.
ClickFunnels vs Kartra: Analytics
Guesswork is not a good strategy to run a successful online business. Analytics provide you with factual insight into your business performance to help you come up with better strategies to ace your marketing game.
ClickFunnels
Track and analyze your site’s traffic and other metrics like time on site, page views, and bounce rate using ClickFunnels tools for analytics.
Gain a deeper understanding of your site’s performance, and your visitors’ engagement and find the best strategy to optimize your website to improve users’ experience.
ClickFunnels provides real-time analytics with insight into your entire sales process. Monitor the performance of your sales funnels right at your dashboard and adjust your marketing strategies accordingly.
The value of ClickFunnels analytics tools comes from their potential to improve your entire sales process using factual data.
Kartra
Kartra’s built-in tools help you identify the best ways to market your entire business for better income and conversion rates. Kartra’s analytic tools provide data on content behavior, performance, and lead segmentation, so you can provide relevant information for your customers and leave them wanting more.
A unique feature we like about Kartra is the lifetime revenue analytics. The tool helps you filter and track the lifetime purchases of a customer since the first day.
ClickFunnels vs Kartra: Customer Support
Relying on good customer support is fundamental when selecting a marketing tool. You want to have accurate and timely answers to your questions and requests anytime you need them.
A good product is always backed by excellent customer support. Time to compare Kartra and ClickFunnels customer support teams.
ClickFunnels
Their customer service team is always available to answer your questions, provide guidance, and provide technical assistance via phone, chat, or email.
Email address: support@clickfunnels.com
Phone number: +1 208-323-9451
Access the live chat by clicking the “Get Help” icon once you log into your dashboard.
Kartra
Their customer support team is available 24/7 and can be contacted in a variety of ways including email, live chat, and phone support. The customer support team promises to respond to any issue within 24 hours and is always ready to assist with setup, product demonstrations, and technical issues. Kartra also offers a detailed support knowledge base filled with comprehensive tutorials and FAQs so users can find the answers they need quickly and easily. Kartra also offers several helpful resources to make the most of its platform, including a series of webinars, podcasts, and video tutorials. With Kartra, you can rest assured knowing that you will receive the best customer service possible.
ClickFunnels vs Kartra: Learning resources and training
Online marketing is constantly evolving at an accelerated rhythm, and we have to keep up the pace. Having a learning center where you can stray updated on the latest tools and innovations is always relevant and fundamental to making the most of your marketing platform.
ClickFunnels
ClickFunnels provides a comprehensive range of learning resources and training centers to help you get the most out of its suite of products. Through their Knowledge Base and official blog, they offer tutorials and comprehensive guides that can help you get the most out of their range of products. They also provide online video courses, training webinars, and PDFs.
The training center is packed with live and on-demand video tutorials, cheat sheets, and quick-start guides. With the training center, users can get up and running with ClickFunnels in no time.
Kartra
Kartra is always looking to improve its product offer, and it consolidated the old kartra Academy with its Kartranaut training program to offer a high-quality training course for business owners wanting to learn more about how to use the platform.
All the content you need to become an expert using kartra is hosted in Kartranaut, which means Academy no longer exists.
There are multiple benefits associated with the consolidation of both programs:
You don’t need a password to access, all you have to do is enter your name and email address to begin the training.
Everything is consolidated in one place.
The content is updated.
You only require a single membership to access all the content.
ClickFunnels vs Kartra: List of Pros and Cons
ClickFunnels Pros
- Variety of sales funnel templates
- Impeccable training and resources
- Multiple integrations with third-party payment processors
- Outstanding affiliate program
- A strong presence on social media platforms
ClickFunnels Cons
- You may require extra subscriptions
- Many features require integrations with third-party plugins
- Customer support can be improved
- The starting price is high for small businesses and solopreneurs
Kartra Pros
- Find everything in one tool
- It is a remarkable tool to run your entire business with less money
- It has professional-looking templates for your multiple purposes
- It has pre-built campaigns
- It has an intuitive interface
Kartra Cons
- Customization falls short sometimes
- No organic marketing
ClickFunnels vs Kartra: Pricing Plans
Now, that you are familiar with the features and capabilities of both marketing platforms, and you may be ready to select one, it is time to talk about the pricing plans.
ClickFunnels
The online marketing platform has a 14-day product trial to help you decide if the product fits your marketing needs. Use your trial period wisely, test, and play with all the tools to get to know how ClickFunnels can benefit your online business.
The Basic Plan ($147 monthly)
It is the best plan option to start if you have a small online business or are a beginner marketer. You can upgrade your plan as business as your operations grow.
- 1 website
- Up to 20 funnels
- 1 admin user
- 1 domain
- Up to 3 courses
- Up to 1,000 students
- 10,000 contacts
- Unlimited workflows
- Unlimited page
- Unlimited products
- Unlimited email sequence
- Basic analytics.
The Pro Plan ($197 monthly)
Upgrading your subscription to the middle-level plan gives you access to:
- Up to 100 funnels
- 5 admin users
- 3 domains
- Up to 15 courses
- Up to 10,000 students
- 25,000 contacts
- Unlimited workflows
- Unlimited pages
- Unlimited products
- Unlimited email
- Basic analytics
- Affiliate Program
- API Access
- Themes editor
- CF1 maintenance mode plan.
The Funnel Hacker Plan (297 monthly)
With this plan, you can skyrocket your operations and take your business to the next level. The Funnel Hacker plan gives you access to:
- 3 websites
- Unlimited funnels
- 15 admin users
- 9 domains
- Up to 200 courses
- Up to 20,000 students
- 200,000 contacts
- Unlimited workflows
- Unlimited pages
- Unlimited products Unlimited email sequences
- Advanced analytics
- Affiliate Program
- API Access
- Share funnels
- Themes editor
- CF1 maintenance mode plan.
The annual subscription saves you up to $3,468/year, depending on your subscription plan.
Kartra
The pricing plans are accessible and offer features for different business sizes and stages of development. Buying the annual subscription entitles you to save 25%.
- The Starter Plan ($99 monthly) gives you access to a custom domain, up to 2,500 leads, and up to 15,000 emails.
- The Silver Plan ($199 monthly) grants you up to 3 custom domains and unlimited emails.
- The Gold Plan ($299 monthly) gets you 25,000 leads and five custom domains.
- The Platinum Plan ($499 per month) grants you 50,000 leads and 10 custom domains. Other benefits are unlimited.
All Kartra Plans have the following tools in common, with variations on how to use them.
- Checkouts to help you sell your products or services using safe checkout forms.
- Pages is an intuitive drag-and-drop page builder paired with professional-looking templates.
- Lead is a comprehensive tool for your leads, prospects, and customers database.
- Funnels and campaigns to enable you to create multipage funnel flow to convert efficiently.
- Email for live or automated email/SMS marketing campaigns.
- Memberships, a drag-and-drop editor to build your membership sites.
- Marketplace, to market your services and resources.
- Affiliate Management, to help recruit, manage, and track affiliates.
- Surveys and quizzes to find valuable information about your audience and fine-tune your strategies.
- Calendars to organize everything from your dashboard.
- Helpdesks with ticketing and live chat integrations.
FAQs
What is the difference between ClickFunnels and Kartra?
The most remarkable difference when we compare ClickFunnels and Kartra is the purpose of the marketing tool.
Kartra is an all-in-one marketing solution to help with the operation of your entire business, ClickFunnels main objective is building sales funnels.
Other fundamental differences are:
- ClickFunnels has been in the market longer than Kartra.
- ClickFunnels has more users than Kartra
- Kartra has an action-goal-oriented gamification of sales funnel building, in contrast to ClickFunnels’ task-based sales funnels process.
What does ClickFunnels do better than Kartra?
ClickFunnels is mainly a funnel-building tool. Over time it has tried to become a marketing solution, but it still relies on third-party tools and plugins, despite their efforts, the tool is robust for sales funnels but falls short of an all-in-one marketing suite.
What does Kartra do better than ClickFunnels?
Kartra is a marketing platform that has a variety of native tools and includes a sales funnel builder. It means Kartra is superior for conducting your entire business operation using a single resource.
It also has a lower price to get started, giving flexible options for smaller businesses and beginner business owners to invest in a tool to help them run their businesses efficiently.
Final Comments
After comparing ClickFunnels vs Kartra, it seems clear that both platforms offer robust features that have the potential to make your business grow. Choosing between depends on your specific goals and marketing needs.
ClickFunnels is the best choice for businesses wanting a simple, straightforward solution for sales funnels. Kartra is better for online businesses wanting advanced features to connect multiple services.
Both platforms offer great value and have the potential to help you optimize your online presence and improve your ROI. Determine your business objectives, and decide which platform has the best features to help you achieve your goals
